Here are a few reasons why:
You will be able to mine it with your mobile using the "Electroneum" app for both Android and IOS. Can you imagine the chances for thrid world countries who all have a phone but noone has a computer? This will be Gigantic.
Their Whitepaper is well researched and obviously not some generic WhitePaper
The Team behind Electroneum are a bunch of smart guys (and girls)
Their approach is extremely customer friendly and very transparant. The coin itself is so easy to understand that it will bring in people who were afraid of crypto before.
No nonsense, when you buy in now you will get a 50% bonus (You'll get another 1% extra if you sign up using the link right here: www.electroneum.com