You must understand that almost everyone wants to stay in their comfort zone, who doesn't want to? But the price for success demands that you leave that comfort zone and push yourself to keep on growing and experiencing new things. When you feel too comfortable, guess what happens next? You start getting lazier, and your mind starts losing vigor.
As a result of the fact, that staying in a very comfortable place makes you more complacent, you have to intentionally step out of it. Imagine that you were just hiding inside your bedroom all day, covered with a thick blanket? Perhaps you'll be safe from the world - the hurt of friendships and relationships. But you'll also miss the good part - connection, companionship and networking.
Never expect that life will just bring good things way, when you don't go out to make it so. In reality, life is very harsh to people who don't step out of their place of comfort. Things are constantly changing and evolving. If you don't change with it accordingly, you'll very clearly be left behind. Assuming your business is doing great today, don't expect it to be that way forever.
Things go up and come down, that's the way of life. If you get stuck with just one source of income because you feel comfortable and that you've achieved that success you wanted; it may surprise you that such a source of income may run dry, because perhaps the economical changes of the world is affecting it. Rather, you should step out and ensure you have multiple sources of income.
Comfort can literally turn you into something you won't like. You may even start getting out of shape physically, because you're not stepping out into new challenges. You need to have a very venturesome mindset to succeed consistently in this world. Don't let fear keep you in your comfort zone, there's more to gain when you step out of it.
Thanks for taking time to read.